---
title: "Creating an Asset in ClearCRM"
description: "This article explains the process of creating a new Asset in ClearCRM"
url: https://help.clearcrm.com/en/articles/10825334-creating-an-asset-in-clearcrm
collection: "Marketing"
updated: 2026-10-20
language: en
---

# Creating an Asset in ClearCRM

This article explains the process of creating a new Asset in ClearCRM

The **Assets** section in ClearCRM allows users to manage different marketing materials, such as images, documents, and other digital resources. Assets can be categorized, customized, and attached to marketing campaigns for better organization. Below is a step-by-step guide to creating an asset.

## **1\. Navigating to the Assets Section**

1.  Log in to your ClearCRM account.
    
2.  From the left-hand navigation menu, go to **Marketing**.
    
3.  Click on **Assets & Forms**.
    
4.  Ensure that you are on the **Assets** tab at the top.
    

## **2\. Adding a New Asset**

1.  Click the **"Add New Asset"** button.
    
2.  Fill in the required fields:
    
    -   **Name** (_Required_): Enter a descriptive name for the asset.
        
    -   **Category**: Choose an appropriate category from the dropdown menu.
        
    -   **Change Point When Downloading**: Adjust the value if necessary.
        
    -   **Color**: Optionally, assign a color to the asset.
        
    -   **Published**: Select "Yes" if you want the asset to be publicly available.
        
    -   **Description**: Provide additional details about the asset.
        
3.  **Upload an Attachment**
    
    -   Click the designated **"Attachment"** section.
        
    -   Select the file you want to upload from your device.
        
4.  Click the **Save** button to finalize the creation of the asset.
    

![](https://staticfiles.gleap.io/helpcenter/69adb1adea2195f0e0fe5fde/20260330165955_8436.png)

## **3\. Managing Your Assets**

-   After saving, the asset will appear in the **Assets List**.
    
-   You can filter assets by category, search for specific assets, or export the list.